Your Idea Needs PEOPLE to Flourish


People pride themselves on being "self-made". It's that fiercely independent American frontier mentality. It's the "I've got this, I can do it" attitude. And it is not bad. But, it can hinder you.

Because ideas move through people. You can't propel your idea to a business success by yourself. You need to be able to motivate people to hop onto your platform. Apple didn't make the iPhone a cult success by itself. It learned how to communicate to its customers. Its customers took that idea and ran with it. And now we have the iPhone craze and loyalty that we are all familiar with.

The same goes for your idea. You need to learn how to communicate and move your idea through people. Here is the video with the full talk:

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